Retention manager

Retention manager If you have a similar job experience (CRM Manager, Brand Manager, Email marketing) in the gaming sphere and you want to work in a professional team - the position is YOURS! Retention manager’s responsibilities: - Creating and managing life cycle journeys across conversion, new customer, churn prevention and reactivation stages; - Request and manage content requests for banners and email communication; - Manage improvements of the segmentation across behavior, preferences, and risk; - Audit and approve email marketing campaigns before launch; - Propose and execute casino campaigns from idea generation, planning and briefing to evaluation, reporting & optimization; - Manage and execute onsite, email and other channels used to push casino campaigns; - Segmentation of the database to optimize player retention strategies; - Ensuring that new promotions and features are communicated to the player base at all levels. Requirements: - Min 1 year of experience in a simil