Fewer Domains In Google Discover Feeds In The US
According to preliminary data, Google's February Discover core algorithm update has resulted in fewer unique domains appearing in user feeds in the US. This may be because Google is now more aggressively filtering out low-quality content and prioritizing authoritative sources.
These conclusions are drawn by analysts based on data from third-party platforms that track changes in Discover's search results. Although Google has not yet provided any official comments, it can be assumed that the goal of the update was to improve the relevance and quality of content in user feeds.
For website owners and digital marketers working with Discover traffic, this means they need to pay special attention to improving the quality of their content and the authority of their resource. Google's algorithms are becoming increasingly strict, and now just SEO promotion may not be enough to stay in the Discover feed.
Instead, they should focus on creating truly valuable and trustworthy content that meets the needs and interests of the target audience. It is also important to work on increasing the authority of the resource in the eyes of Google, for example, by improving the quality of the backlink profile.
Conclusion
Although there is no official information from Google yet, preliminary data suggests that the Discover algorithm update is aimed at improving the quality of content in user feeds. This means that website owners need to pay special attention to creating truly valuable and authoritative content, and not just focus on SEO optimization.