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Why normalization of digital asset treasuries is the next big business trend
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Why normalization of digital asset treasuries is the next big business trend

Crypto's "wild west" era for companies is ending as DATs enter a new phase of normalcy, says AVAX One's Jolie Kahn.

2/6/20265 min read32 views

Digital assets move beyond crypto's "wild west"

In recent years, more and more companies have started to incorporate cryptocurrencies and other digital assets into their financial operations and treasuries. However, this process has often been accompanied by risks, instability, and even scandals. But, according to Jolie Kahn, founder and CEO of AVAX One, the digital asset space for businesses is gradually moving out of the "wild west" and entering a new phase of normalization.

A new era of digital treasuries

According to Kahn, companies are increasingly looking at digital assets not just as an experimental tool, but as a full-fledged part of their financial infrastructure. They are implementing more rigorous risk management processes, engaging with regulators, and accounting for digital assets in their financial reporting.

Thus, digital treasuries are transitioning from chaotic experimentation to structured, normalized models. This allows companies to extract more value from digital assets while minimizing risks.

Regulation and professionalization of the market

Kahn notes that the development of regulation and the influx of professional players also play an important role in the normalization of digital assets for businesses. Government agencies and self-regulatory organizations are introducing increasingly clear rules, while large financial institutions are actively investing in infrastructure for working with digital assets.

Expert opinion

The normalization of digital treasuries is an important step in the development of cryptocurrencies and other digital assets as a tool for business. This indicates that the technology is gradually moving out of the experimental stage and becoming a mature part of the financial system. Companies that successfully integrate digital assets into their operations gain competitive advantages through more efficient liquidity management, risk hedging, and new investment opportunities.

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