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Affiliate Network
Definition
A platform that connects advertisers (merchants) with affiliates (publishers). Networks provide tracking, payments, and offer management.
Related Terms
CPA (Cost Per Action)
A pricing model where advertisers pay for a specific action taken by a user, such as a purchase, sign-up, or deposit. CPA is the most common model in affiliate marketing.
Offer
An advertising campaign in affiliate marketing with specific payout terms, targeting requirements, and conversion goals. Affiliates choose offers to promote.
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