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Flat Rate
Definition
A fixed payment amount for each conversion, regardless of the customer's value. Easier to predict earnings but may undervalue high-quality users.
Related Terms
CPA (Cost Per Action)
A pricing model where advertisers pay for a specific action taken by a user, such as a purchase, sign-up, or deposit. CPA is the most common model in affiliate marketing.
RevShare
A payment model where affiliates receive a percentage of the revenue generated by referred customers over time. Common in gambling and subscription offers.
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