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Smartlink
Definition
An intelligent link that automatically redirects users to the best-performing offer based on their device, location, and other parameters.
Related Terms
Direct Link
A tracking link that leads directly to an advertiser's offer without a pre-landing page. Simpler funnel but may have lower conversion rates.
Offer
An advertising campaign in affiliate marketing with specific payout terms, targeting requirements, and conversion goals. Affiliates choose offers to promote.
GEO
Geographic targeting in affiliate marketing. Offers are often restricted to specific countries or regions. Tier 1 GEOs (US, UK, CA) typically have higher payouts.
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